Jigsaw worked with Walkers to create a Rainy Days promotion that offers consumers the chance to win £10 by predicting when and where in the UK and Ireland it will rain. Participants choose their spot via a Google map divided into grid squares on the campaign website, or they can play via their phone. Met Office data enables Jigsaw to inform winners of their good fortune within 48 hours. Integration with Facebook and Twitter makes it easy for winners to tell friends and family about their success.

Following the success of a June 2009 promotional web campaign, fashion retailer Evans asked Jigsaw to build a visually-engaging website to showcase Beth Ditto’s Autumn/Winter Collection. Jigsaw worked closely with Evans’ in-house creative and design team to build a visually-engaging site that has deep integration with Facebook, Twitter and YouTube.

Jigsaw created Vodafone UK’s first ever multiplatform digital loyalty campaign, called Vodafone VIP. The campaign rewards loyal Vodafone customers with ‘money can’t buy’ rewards that leverage Vodafone’s long-term sponsorship and support of Formula 1, and affiliation with Fashion and Music. Jigsaw is handling all digital elements of the campaign, including website design and build, and integration with Vodafone’s in-house technology.

Jigsaw created the Juicy Rewards loyalty programme for PepsiCo brand, Tropicana in the USA. The programme offers consumer reward points that enable them to receive discounts on Tropicana products and other goods and events. The campaign is ongoing, and has so far generated in excess of 1m registrations.

To promote the idea that you can liven up any sandwich with a few Walkers crisps, Jigsaw created the website to support the campaign in which footballers and celebrities descended on the sleepy English town of Sandwich in Kent, in a bid to make it more exciting. Their exploits, and the locals’ reaction to them, were filmed, with the videos featured on a dedicated microsite. The content proved extremely popular, with over 65,000 views on the microsite, 75,000 views on YouTube, and numerous posts to twitter and Facebook.

Jigsaw was appointed to build a web promotional campaign for the Evans, which is part of Arcadia Group, ‘Beth Ditto’ clothing campaign. The campaign combined onsite interactivity, celebrity endorsement and extended reach via social networks to specifically target and drive engagement with a new younger female demographic of 18 – 25 year olds.