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Hello and welcome to the latest edition of the new look Dig-it.
The arrival of the iPad has really captured the imagination of MIG's clients and the company has been busy developing apps for the new device and exploring what other tablets and smartphones may bring to the mix. Leading the way are print media companies, with MIG developing a fantastic app for News International's Sun newspaper which shows how digital need not kill of print. It is also good news for mobile billing, as new apps bring new revenue stream. Barry Houlihan, CEO and founder of MIG explains
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It's quite something when a launch broadcast app becomes the most used app in its class, so it's smiles all round at ITV, talkbackTHAMES digital and MIG as the Britain’s Got Talent app – produced more than anything to test the waters for mobile interaction – gets more than half a million downloads and sees nearly 4 million individual sessions. Downloads of the app started at 64,000 on the first weekend that the show was broadcast, growing steadily to a total of 538,367 by the time of the grand final. There are even some people still downloading the app after the show has ended…
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Mobile Interactive Group (MIG) announces the acquisition of mobile marketing and CRM software provider Piri Limited.
watch it now
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To kick off our new regular series of trend watching here in DIG-IT, what better place to start than with a round-up of the key trends that are shaping the industry? Speaking at MIG's Interactive Media Lunch in June, Gareth Jones, Acting Editor of Marketing and Revolution magazines, Tom Dunmore, Consulting Editor for Stuff magazine and Gary Thompson, Director of product development at News International, share their views on the key things shaping where technology and consumers are heading.
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MIG strengthens advisory team (Mobile Marketing) read more
Vouchercloud app teams with 4th Screen Advertising (Brand Republic) read more
Global Radio aims to engage mobile users with app ads (NMA) read more |
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ad:tech London Various members of Mobile Interactive Technology and 4th Screen Advertising will attend the event.
Internet Retailing Barry Houlihan, CEO, MIG will attend the event
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Why Retail Brands Should Focus on the Mobil Channel
We are at a tipping point where mobile will soon become the optimum channel for retail brands to engage with their customers.
Take a look at our presentation which highlights 22 compelling reasons why retail brands should be taking their mobile strategy seriously… read more |
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Please visit our website at www.migcan.com
Or call the MIG Sales Team on +44(0)207 921 5599
Alternatively you can email us here
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Building mobile sites and apps through Kilrush, register for our free webinar http://bit.ly/dcytEB
25 Essential Social Media Resources You May Have Missed http://bit.ly/dpo3WK
22 Reasons Why Retail Brands Should Focus on the Mobile Channel http://scr.bi/dhvIxi |
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July 2010