Here's where you'll find the latest case study detailing briefs executed by MIG, on behalf of their clients
PAC (Postal Address Cleaner)
Client: O2 Mobile Interactive Group (MIG) has developed a close working relationship with leading MNO O2 through delivering a range of interactive services including integrating PAC to drive customer acquisition through user interaction.
What We Do
Priority Ticketing
The O2 Interactive Services
Mobile Internet site build
Ad sales
NFC Technology
PIN Code redemption
Wireless Festival 06/07/08
SMS Alerts Platform
Premium Rate Services
Campaign Planning
Customer Acquisition Strategy
Pre roll video advertising
Wireless Portals
Gaming Mobile Portal
Mobile Ticketing
Banner Creative
Campaign management
What We Say
MIG delivered a range of innovative services to O2 UK and was challenged to provide a mobile solution for their 2008 customer acquisition strategy. MIG enhanced its MIDAS platform to include postal address validation to incorporate Royal Mails Postal Address database. O2 integrated a five digit short code into their existing advertising campaign requesting users to text in their personal details to receive four free SIM cards resulting in validated and accurate addresses to enable fulfillment.
"MIG continues to deliver cutting edge technology that allows us to enhance our services. The PAC service has proved to be highly successful and instrumental in our customer acquisition strategy."
