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Hello and welcome to the latest edition of Dig-it!

2008 was a fantastic year for MIG and we again experienced significant growth across the businesses with turnover up 50% year on year from £40m to £60m.

We have continued to invest heavily in the infrastructure of all the group businesses growing from 70 people to over 110 and have recently announced the launch of two new development centres in London and Devon.

So what does 2009 have in store for MIG?
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Barry Houlihan - CEO and founder of MIG

 
 

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Anyone working in the making, buying, or selling of advertising could be forgiven for thinking that the end of the world has come. Print display advertising has crashed, TV advertising revenues are looking so shaky there are calls for Channel4 and FIVE to merge and as for billboards, don't even go there. But bucking this trend is the mobile advertising. But why?
read more

 
 
 

More press releases can be found here:

 

March 9th 2009:
Walkers team up with O2 for free 'Do Us a Flavour' votes read more...

March 9th 2009:
MIG launch mobile app for Anti Knife Crime Campaign read more...

January 10th 2009:
MIG power first ever mobile led stories for BBC Switch read more...

October 28th 2008:
O2 appoints MIG to deliver Core Content Alerts Platform read more...

September 29th 2008:
MIG ranked No.1 in the Sunday Times Microsoft Tech Track 100 read more...


 
 

Over the coming months MIG will be sponsoring, attending or speaking at the following industry events:

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In these tough times it pays to look after your existing customers and, as the company expands, offer levels of service to new customers that make signing up with MIG a no-brainer. To this end MIG has set up a specialist team to deliver value-added services to clients.

DIG-IT catches up with Andrew Jackson, the new head of client services, to find out what it entails - and what it means for the business.

read more


 
 

Here's where you'll find the latest case study detailing briefs executed by MIG, on behalf of their clients

PAC (Postal Address Cleaner)
Mobile Interactive Group has developed a close working relationship with leading MNO O2 through delivering a range of interactive services including integrating PAC to drive customer acquisition through user interaction. read more

For more information, please visit:
www.migcan.com/casestudies.html

 
 
   

After a turbulent time in 2007 and 2008, the interactive media industry has overcome its growing pains and is, thanks to some rigorous auditing and the development of a solid best practice programme, set to have a good year, believes MIG CEO and Founder, Barry Houlihan.

read more

 
 

PAC MIG has developed a system for its MIDAS platform that can compare a texted postcode with the Royal Mail's Postal Address Cleaning (PAC) system to get the postal address of the texter. read more

 
 
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